Privacy Policy

ATLA ELECTRONICS CO., LTD. Privacy Policy

ATLA ELECTRONICS CO., LTD. and its affiliated companies (hereinafter referred to as “ATLA”) collect, process, utilize, and protect the personal data you provide in accordance with the European Union’s General Data Protection Regulation (GDPR), relevant personal data protection laws and regulations of various countries or regions, and ATLA’s Privacy Policy (hereinafter referred to as “this Policy”). Please be sure to read this Policy in detail. When you begin to use the ATLA website or services or provide your personal data in any way, ATLA will consider that you have understood and agreed to this Policy.

1. Scope of Application

This Policy covers the personal data of all personnel, suppliers, and any related users of ATLA ELECTRONICS CO., LTD. and its affiliated companies (including but not limited to visitors to the ATLA website, consumers or users of ATLA products or services, employees of customers and suppliers, job applicants, visitors to ATLA premises, investors, and parties to contracts and litigation, hereinafter referred to as “you”). All such personal data falls within the scope of personal data protection.

2. Collection, Processing, and Utilization of Data

For the collection, retention, and utilization of personal data for different purposes, ATLA will provide sufficient explanation and information, and will offer data subjects the right to choose. Data will only be collected, processed, and utilized after consent has been obtained.

When you visit this website or use the functional services it provides, ATLA will not require you to provide personal data to browse our website or services. Only when you use certain specific services provided by ATLA, such as placing an order, making an inquiry, registering as a member, subscribing to a newsletter, downloading files or software, participating in discussions or posting comments, applying for a job, seeking customer service, providing feedback, participating in customer surveys or polls, performing product verification, registering a warranty, or participating in events held by ATLA, may ATLA request that you provide personal data. Of course, you have the right not to provide personal data. If you choose not to provide it, you may lose eligibility to participate or be unable to receive the related services.

ATLA may use your personal data for the purposes of identity verification, statistical analysis, event management, product delivery, information dissemination, service provision, contact, notification, and relationship management, in compliance with relevant laws.

ATLA may, for the aforementioned purposes and within the necessary scope, provide your personal data to relevant partners. For example, if we need to ship a product to you, we may need to provide your name, address, and contact number to the shipping company. We only provide the minimum data necessary to complete the service or transaction and require our partners to implement personal data protection measures that comply with data protection laws.

ATLA will not ask you to provide sensitive personal data (such as information about your health, sex life, sexual orientation, political opinions, religious beliefs, suspected criminal activity, or criminal record). We also request that you do not provide such data. If you still provide this personal data, ATLA will handle it in accordance with this Policy.

ATLA will never arbitrarily sell, exchange, or rent any of your personal data to other groups, individuals, or private enterprises, except under the following circumstances:

  • To cooperate with a lawful investigation by judicial authorities.
  • To cooperate with an investigation or use by a relevant competent authority as required by its duties.
  • When it is believed in good faith that disclosure is required by law or is for the management, maintenance, and improvement of website services.

3. Data Retention and Security Assessment

To protect your rights and ensure you receive the best possible service, ATLA will continue to collect and store your personal data until ATLA ceases to provide all related services, unless a longer or shorter retention period is required by law or regulation. ATLA is fully committed to protecting the personal data you provide. To prevent security breaches, ATLA collects and stores your personal data in a location separate from our webpage that is not accessible via the internet and protects it with appropriate measures. For certain specific services, ATLA will use standard security mechanisms, such as SET or SSL, to encrypt the transmission of credit card information or other personal data requested on the website to prevent unauthorized access. However, ATLA cannot guarantee against certain malicious attacks, data theft, tampering, or destruction. To mitigate risks, ATLA recommends that you keep your password secure and change it regularly. Furthermore, your password should not be overly simple, and you should keep your computer’s antivirus and security software updated at all times.

4. Rights of the Data Subject

To maintain the accuracy of your data, you may access and modify your personal data through the ATLA website or by contacting us. To maintain data integrity and for future verification, ATLA reserves the right to record all changes you make. In the spirit of personal data protection laws, you may exercise the following rights:

  • The right to consent to or refuse the collection, processing, and utilization of your personal data.
  • The right to restrict or object to the processing of your personal data for specific scopes or purposes.
  • The right to withdraw your prior consent for the collection, processing, and utilization of your personal data by ATLA.
  • The right to inquire about and review your personal data.
  • The right to request supplementation and correction of your personal data.
  • The right to data portability for your personal data.
  • The right to request a copy of your personal data, for which ATLA may charge a reasonable processing fee.
  • The right to request the deletion of your personal data.
  • If you are a resident of the European Economic Area (EEA), under GDPR, you have the right to request the restriction of processing of your personal data and, where feasible, the right to data portability in a structured, commonly used, and machine-readable format.

You may exercise the above rights by contacting the relevant personnel at ATLA through the service email provided at the bottom of this Policy.

5. Cross-Border Transfer

You understand and agree that when you use this service or provide your data to ATLA, the data collected from you may be transferred, stored, and utilized across borders among ATLA’s affiliated companies and service providers located in various countries. Regarding such cross-border transfers, ATLA will comply with the EU’s General Data Protection Regulation (GDPR) and relevant regulations of various countries or regions to ensure the security of your personal data.

6. Cookies and Other Technologies

All ATLA websites use technology known as “Cookies” or other similar technologies to collect your browsing history, including your IP address, time of use, browser used, and browsing and click-through records. This information is used for future analysis to improve our official website services and to enable ATLA to provide customized content and services that better meet user needs. Most browsers allow you to clear cookies from your computer’s hard drive, block their acceptance, or receive a warning before a cookie is stored. You can choose to configure your browser to notify you before receiving a cookie, giving you the option to accept or reject it.

7. Links to Third-Party Websites

Any third-party websites linked from our webpages that are not part of ATLA may have their own distinct privacy statements, rules, or policies. Please be sure to carefully understand and confirm them for yourself. ATLA will not share the personal data you provide with these third-party websites and is not responsible for the statements, rules, policies, or other content disclosed on third-party websites. We recommend that you carefully review the privacy statements of these websites before using them.

8. Special Statement for Children or Persons with Limited Legal Capacity

ATLA does not knowingly collect data from children or persons with limited legal capacity. Once we become aware that collected data pertains to the personal data of a child or a person with limited legal capacity, we will immediately remove it from our systems. Any child or person with limited legal capacity may only conduct online transactions on our webpages with the consent of their parent or guardian, or as otherwise permitted by law.

9. Disclosure and Use of Anonymous Aggregated Data

ATLA may collect, aggregate, and retain any anonymous data from online visitors, such as their hobbies, interests, or similar information. Such data will be used to design website content or marketing promotions that are tailored to visitors and to serve as a reference for providing a better online environment. Additionally, ATLA may provide such data to advertising distributors, business partners, etc.; for example, by informing them of the ratio of male to female online visitors or the percentage of visitors within a certain age range.

10. Privacy Protection Management Mechanism

To ensure the implementation of its privacy protection system, ATLA has established a “Personal Data Protection Committee” responsible for formulating related policies and reviewing their implementation annually. Through annual meetings and ad-hoc meetings convened as needed, the committee establishes a cross-departmental communication platform for data protection compliance and provides the necessary support for data protection work.

ATLA conducts regular and irregular internal and external audits to verify whether its personal data protection measures and related procedures comply with relevant laws, regulations, and management systems, in order to continuously enhance the effectiveness of its personal data management mechanism.

The company will conduct regular privacy protection training for all personnel and evaluate the effectiveness of the training.

Regarding personal data incidents, ATLA maintains a “zero-tolerance” policy. If a personal data breach occurs, ATLA will investigate and handle it in accordance with the Personal Data Protection Act and relevant internal regulations. Any violation of the Personal Data Protection Act or this Policy will result in disciplinary action according to ATLA’s internal regulations, and may be referred to law enforcement depending on the severity of the case.

11. Effect and Changes to the Privacy Policy

This Policy is intended to govern any matter concerning the collection or utilization of personal data. ATLA reserves the right to add to, delete, or modify this Policy at any time. The amended policy will be announced on this webpage, and the update time on this webpage will be its effective date. ATLA will not provide notification in any other form. If you continue to use the ATLA website or any of ATLA’s services after an update, you will be deemed to have understood and agreed to the newly updated version of the privacy policy. To protect your rights, please review this Policy periodically.

12. Contacting ATLA

If any event or situation occurs that may harm your rights, if you discover a potential violation of this Privacy Policy, or if you have any questions or comments about this Policy or wish to exercise your rights as a data subject, please contact us via email at: eric@atla.com.tw.